Atkinsons
Promoting an anniversary sale for a high-street retail brand using TV and social media.
Our Work.
What they needed.
What we did.
What results they got.
What they needed.
Atkinsons approached us looking to promote their 150th-anniversary sale. They wanted to create a video that showcased their offering and what products you can buy in-store.
The goal was to drive footfall on the day of the sales consisting of both old and new customers.
What we did.
To help promote their anniversary sales we developed a series of short, engaging videos throughout the event.
The videos showcased a snapshot of Atkinsons’ history and product offerings. These were then distributed to their target audience across TV and social media.
What results they got.
As a result of TV and Facebook advertising, the first day of sales resulted in a queue of over 300 customers.
The videos helped to build anticipation and pre-engagement around the sales. Generating 183,000 views on TV and 120,000 views on social media, the store ended up 6% over target.
Post-Production
Idea moment! You’re in a marketing meeting and boom, you have an idea to do a video. But you don’t know where to start. The very first stage of the process is to brainstorm and break down your ideas to work out how we can bring them to life. Our expert team will work with you to ensure we bring your vision alive.
Delivery
Idea moment! You’re in a marketing meeting and boom, you have an idea to do a video. But you don’t know where to start. The very first stage of the process is to brainstorm and break down your ideas to work out how we can bring them to life. Our expert team will work with you to ensure we bring your vision alive.
Get In Touch
Look no further, call 0114 205 1516 or fill in our enquiry form to discuss your idea with our dedicated video production company.
